Noel Franus

Work

For 25 years I've helped companies change and grow. In some cases, that's involved leading leading 50-person creative departments, and in others I'm on the ground conducting interviews, leading sensemaking sessions, and building prototypes.Most engagements are confidential. Here are a few stories that aren't.Contact me for my portfolio.

first moments of truth

While at R/GA my teams redesigned the front door + onboarding experience for the heart of Google's ad business. This was an amazing group, and my job was to lead from behind; to scale the design team's growth, nurture talent, and provide design guidance for our teams and our clients.My role: ECD and Head of Product + Service Design
Visit ads.google.com or contact me for details.

Rethinking discovery

How do we discover new music we love — and how does what we love become part of our identity? My teams designed next-generation discovery experiments, some of which have been baked into the core Discovery experience that listeners use today.My role: consulting lead for research, strategy and design
Contact me for more details.

Customer-led transformation

Work in progress. At Zelle / Early Warning my teams and I are working to elevate the design org into a strategic function; I'm helping lead a companywide transformation with an emphasis on customer-centered discovery and agile practices; and I'm directing partnerships with the top US banks to design for effective customer outcomes. After seven months, I’m now also leading the Zelle product org on an interim basis.My role: VP, Design and Product Management
Visit zellepay.com or contact me for more details.

Designing for behavioral change

MetLife wanted to offer a new connected-health service for preretirees, with an initial launch in Japan, then Asia, then to extend globally. The problem: the product was undefined. I led R/GA and client teams in Singapore and Tokyo to conduct primary research, clarify a vision, create prototypes and get the work funded. Along the way we devised new ways of collaborating with executives across three regions.My role: consulting lead for research, strategy and design
Contact me for more details.

Digital transformation

Over the course of nearly six years, my teams at CP+B and I grew a practice of design thinking and a culture of experimentation — one that shipped 14 major product releases and 7 platform extensions. In this time, most notable metrics increased: conversion rates, ticket totals, order frequency, and franchise revenues. Domino’s digital orders grew from 15% to more than 65% of its US business. If you've used the Pizza Tracker, you know some of my teams' work.My role: VP of Experience Design
Visit anyware.dominos.com or contact me for more details.

New tools for personal reclamation

Most breast cancer survivors have two options after a mastetcomy: reconstruction or no reconstruction. That didn't sit right with my sister-in-law Molly. In 2013 my CP+B teams and I leveraged design thinking practices to help Molly and other breast cancer survivors make friends with the mirror after a mastectomy. P.ink has mobilized 1,000+ volunteers in 30+ cities worldwide, and was acquired in 2019. Press: NYT, Associated Press, Today Show, MTV, BBC, Oprah.My role: founder, MD, supporter of people and ideas
Visit P.ink at YouTube or contact me for more details.

A few other favorites

Travel and hospitality design
American Express Travel, Turkish Airlines, Hotels.comHealthcare service design
Aspen Dental, Integrity Health, P.inkFinancial products
American Express Open, Charles SchwabRetail experience design
Best Buy, Bloomingdale's, Microsoft, Toyota, VerizonUrban design / digital placemaking
City of Miami, City of PhiladelphiaSonic interaction
American Express, Cisco, Citi, Harrah's, Hearts on Fire, Sun/Java

• Back

Say Hi

I look forward to hearing from you.Phone: +1-303-881-9053
Email: [email protected]

Thank you

Thanks, we'll talk soon. You can also find me on...LinkedIn
Medium

• All done now